Love & Profit: 10 Ways to Transform Customers into Lustomers

Love & Profit: 10 Ways to Transform Customers into Lustomers

Case Study: Blackbaud

Blackbaud Software (BLKB) was ready to introduce great product updates at their 2019 annual user conference, bbcon. Rich capabilities gave their nonprofit customers new ways to manage donors and enhance fundraising results in a crowded and noisy market. Their bbcon presentations had to be laser-focused on custom

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