Tips for Communicating with Press or Analysts

Tips for Communicating with Press or Analysts

In the words often attributed to (apparently wrongly) to U.S. President Harry Truman, “If you want a friend [in Washington], get a dog.” If Give ’Em Hell Harry ever said that, in my imagination he was thinking at least in part about the press. And of course, with 24/7...
4 Communication Career Paths for the Future

4 Communication Career Paths for the Future

Communication is the foundation of everything. In the professional world, it can make or break a company, a culture, the bank. Sure, the workplace of the future may look considerably different because of technology, but modern marketers continue to recognize that...
Quarterly Digest: Top Posts

Quarterly Digest: Top Posts

Like many businesses, every three months, the 3C team gets together to review what we’ve accomplished and what needs refinement going forward. We look at our work from the outside in, inside out, and we take some time to digest what we’ve learned through...
5 Tips for Turning Numbers Into Narrative

5 Tips for Turning Numbers Into Narrative

As the old saying goes, there’s lies, damned lies, and statistics. As the new saying (kind of) goes, there’s news and fake news. Truth is, of course, numbers are neutral, and statistics can and should be used to support the call to action you want to make to an...