by Bryan Rutberg | Aug 5, 2021 | Insights
It looks like knowledge workers are going to continue conducting meetings via electronics for the foreseeable future. Whether it’s a personal choice to limit exposure or avoid a commute, driven by employer decisions to delay office openings, or by government mandate,...
by Bryan Rutberg | Jul 28, 2021 | Insights
Last weekend, I experienced customer 💗, Hawaiian style. It was kupaianaha—amazing! Dear, longtime friends who were visiting us were excited to introduce my wife and me to another longtime friend they had not seen in many years, so we decided to visit...
by Bryan Rutberg | Jul 19, 2021 | Insights
What brand do you 💗? How does it make you feel? My mom says she 💗 Kat, the massage therapist who comes to my parents’ home occasionally. She 💗 her because she has brought my dad and mom respite from some of the aches and pains of...
by Bryan Rutberg | Jun 21, 2021 | Insights
Another title I considered for this post is, “What can you say about a marriage that’s also true about a business?” Now you can understand why 3C’s mission is to bring more ❤️ into the world, one customer relationship at a time, and why I’ve been...
by Bryan Rutberg | Jun 7, 2021 | Insights
Our last couple of blog posts explained the logic and key components of measuring Customer Lifetime Value (CLV) and Net Promoter Score (NPS). Let’s dive a little deeper. Once you start paying attention to those critical metrics, you’ll want to work to improve them. ...
by Bryan Rutberg | May 17, 2021 | Insights
Welcome back to Part Two! Every profession has its jargon, its “TLAs” that give insiders a shorthand. (What’s a TLA? A “three-letter acronym!”) At their best these save a few syllables here and there when the cognoscenti gather, but they can be a barrier to...
